Website relaunch for a world market leader
In a nutshell
Based on the corporate design we developed, we also realized the international relaunch of the corporate website.
About Naue
Naue is one of the world’s leading manufacturers of geosynthetics. The company has decades of experience in the development and production of high-quality solutions in the field of geosynthetics. With over 500 employees, Naue is committed to the development, production and application of geosynthetics. Naue is based in Germany and has subsidiaries and offices worldwide.
Positioning and brand relaunch for a global market leader
As part of a global relaunch of brand communications and based on a strategic repositioning, we re-branded developed. In keeping with the new slogan “Building on sustainable ground“, the theme of sustainability has played an important role in the overall look and feel of the new brand .The new logo establishes a recognizable link to the traditional figurative mark ,but still positions the company in aforward-looking and differentiating manner from the Competition. Following the successful launch of the new corporate designs, we also realizedthe website relaunch for Naue.
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